SEO
Case Study
DANNY CLARKE TRAINING
CLIENT
Danny Clarke Training Ltd
BUSINESS SECTOR
Management training and development
CMS
WordPress
REMIT
To increase the number of UK visitors landing on the site from Liverpool businesses looking to develop their managers and improve Google ranking.
SOLUTION
Starting in early January 2022, the SEO campaign was to last 3 months to help boost the site in local Google search results. This included competitor analysis, targeting keywords that have volume and identifying those keywords.
OUTCOME
The site went from atrracting 106 users over a 28 day period before starting to 302 users – thereby increasing visitors 3-fold.
Increasing visitors is one thing, but increasing to the right visitors who are in the market for their products is harder. Yet, Danny Clarke Training now has bookings on the website for 8 months in advance.
